Modules

Module title: Growing a Business
SCQF level: 10:
SCQF credit value: 20.00
ECTS credit value: 10
Module code: ENT10102
Module leader: Christopher Cramphorn
School The Business School
Subject area group: Entrepreneurship and Innovation
Prerequisites

Starting a New Business (ENT09101) or Entrepreneurial Consultancy Project (ENT09103)
OR
Experience of working with an SME to SCQF Level 9

2018/9, Trimester 1, Face-to-Face, Edinburgh Napier University
Occurrence: 001
Primary mode of delivery: Face-to-Face
Location of delivery: CRAIGLOCKHAR
Partner: Edinburgh Napier University
Member of staff responsible for delivering module: Lyn Batchelor
Module Organiser:


Learning, Teaching and Assessment (LTA) Approach:
Learning & teaching methods & their alignment to LOs;
The Centre for Entrepreneurship strategy is one of offering learning for and through entrepreneurship. This involves students utilising the academic models and frameworks and applying them to practical business scenarios. Extensive use will be made of case studies, simulation games, guest speakers and local context to enrich the students learning experience.
Aspects which have been considered important in designing the learning materials include;
- module aims and learning outcomes
- clear and early communication of assessment strategies
- module content that give students opportunities to build confidence and communicate that confidence.
- strategies that encourage the students' capacity to look at the overall process and not look at the individual components (workshops) in isolation.

Workshops will commence with a discussion on research of why some businesses grow and others do not and understanding of the contribution these growth businesses make to the economy. (LO 1). Academic models and frameworks will be evaluated and mapped to case study examples (LO 2,3 & 4). Case studies, and guest speakers will form the basis of discussion for analysing growth strategies and the ramifications of implementing specific strategies. (LO4).

Assessment will involve two interim presentations in weeks 5 and 9 and a final presentation in week 14. Finally students will be required to complete a report with recommendations of their research..

Embedding of employability/PDP/scholarship skills;
The assessment strategy for the module will develop students' organisation skills, their critical analysis and reflective skills and other employability skills. Students will also 'learn how to learn' through direction to other sources of information - they will lear

Formative Assessment:
On-going formative assessment on student progress will be given during classes

Summative Assessment:
Assessments for this module are reflected in section 17.

Student Activity (Notional Equivalent Study Hours (NESH))
Mode of activityLearning & Teaching ActivityNESH (Study Hours)
Face To Face Lecture 24
Independent Learning Guided independent study 176
Total Study Hours200
Expected Total Study Hours for Module200


Assessment
Type of Assessment Weighting % LOs covered Week due Length in Hours/Words
Oral Presentation 25 1,2,3,4 9 HOURS= 0.25, WORDS= 0
Report 75 2,3,4,5 14 HOURS= 0, WORDS= 4000
Component 1 subtotal: 25
Component 2 subtotal: 75
Module subtotal: 100
2018/9, Trimester 2, Face-to-Face, Edinburgh Napier University
Occurrence: 002
Primary mode of delivery: Face-to-Face
Location of delivery: CRAIGLOCKHAR
Partner: Edinburgh Napier University
Member of staff responsible for delivering module: Christopher Cramphorn
Module Organiser:


Learning, Teaching and Assessment (LTA) Approach:
Learning & teaching methods & their alignment to LOs:
The Centre for Entrepreneurship strategy is one of offering learning for and through entrepreneurship. This involves students utilising the academic models and frameworks and applying them to practical business scenarios. Extensive use will be made of case studies, simulation games, guest speakers and local context to enrich the students learning experienceAspects which have been considered important in designing the learning materials include;
- module aims and learning outcomes
- clear and early communication of assessment strategies
- module content that give students opportunities to build confidence and communicate that confidence.
- strategies that encourage the students' capacity to look at the overall process and not look at the individual components (workshops) in isolation.

Workshops will commence with a discussion on research of why some businesses grow and others do not and understanding of the contribution these growth businesses make to the economy. (LO 1). Academic models and frameworks will be evaluated and mapped to case study examples (LO 2,3 & 4). Case studies, and guest speakers will form the basis of discussion for analysing growth strategies and the ramifications of implementing specific strategies. (LO4).

Assessment will involve two interim presentations in weeks 5 and 9 and a final presentation in week 14. Finally students will be required to complete a report with recommendations of their research.

Embedding of employability/PDP/scholarship skills;
The assessment strategy for the module will develop students' organisation skills, their critical analysis and reflective skills and other employability skills. Students will also 'learn how to learn' through direction to other sources of information - they will lear

Formative Assessment:
On-going formative assessment on student progress will be given during classes

Summative Assessment:
Assessments for this module are reflected in section 17.

Student Activity (Notional Equivalent Study Hours (NESH))
Mode of activityLearning & Teaching ActivityNESH (Study Hours)
Face To Face Lecture 24
Independent Learning Guided independent study 176
Total Study Hours200
Expected Total Study Hours for Module200


Assessment
Type of Assessment Weighting % LOs covered Week due Length in Hours/Words
Oral Presentation 25 1,2,3,4 9 HOURS= 0.25, WORDS= 0
Report 75 2,3,4,5 14 HOURS= 0, WORDS= 4000
Component 1 subtotal: 25
Component 2 subtotal: 75
Module subtotal: 100

Description of module content:

The module workshops will include;
·Entrepreneurial aspirations through case study examples
·Growth models to understand the phases of growth and seek evidence in organisations
·Identifying and reviewing examples of building growth businesses, and the role of the entrepreneur in the leadership of these businesses
·The growth of businesses will be evaluated by utilising the strategic management tools including strategic analysis, strategic choices and strategic implementation options
·Strategies for raising finance for growth (guest speaker)
Learning Outcomes for module:

LO1: Critically evaluate the importance of growth businesses to the economy
LO2: Analyse and predict the growth potential of a business
LO3: Discuss and identify the characteristics of the growth stages of a developing business
LO4: Compare and contrast the management skills needed at each stage of the growth process
LO5: Analyse and recommend growth strategies for the business
Indicative References and Reading List - URL:

Core - BURKE,G CLARKE, L BARROW, P MOLIAN, D (2007) GROWING YOUR BUSINESS: A HANDBOOK FOR AMBITIOUS OWNER-MANAGERS: ROUTLEDGE, 1st ed. - ISBN: 0415405181
Core - JOHNSON, G SCHOLES, K WHITTINGDON, R (2007) EXPLORING CORPORATE STRATEGY: FINANCIAL TIMES/ PRENTICE HALL, 8th ed. - ISBN: 0273711926
DEAKINS, D FREEL, M (2012) ENTREPRENEURSHIP AND SMALL FIRMS: MCGRAW-HILL HIGHER EDUCATION, 6th ed. - ISBN: 0077136454
WICKHAM, P (2006) STRATEGIC ENTREPRENEURSHIP: FINANCIAL TIMES/ PRENTICE HALL, 4th ed. - ISBN: 0273706427
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