Module title: New Venture Planning

SCQF level: 11:
SCQF credit value: 20.00
ECTS credit value: 10

Module code: ENT11501
Module leader: Lyn Batchelor
School The Business School
Subject area group: Entrepreneurship and Innovation
Prerequisites

There are no pre-requisites for this module to be added

2018/9, Trimester 3, Online, Edinburgh Napier University
Occurrence: 002
Primary mode of delivery: Online
Location of delivery: WORLDWIDE
Partner: Edinburgh Napier University
Member of staff responsible for delivering module: Lyn Batchelor
Module Organiser:


Learning, Teaching and Assessment (LTA) Approach:
You will be provided with responsive, engaging and interactive online learning materials which will include a general introduction to the topic and how to study the module online, together with core academic theory relating to the topic. You will also be directed to a variety of electronic sources including e-books, e-journals and other web-based resources, to support your learning. A mix of reflective exercises, case studies and self-assessment questions (with diagnostic feedback) for each unit will engage you in the learning process. The online materials will encourage you to reflect upon your experiences and learning. You will be encouraged to form your own independent groups and to interact via the VLE through discussion forums. To support learning, you will have access to a weekly ‘virtual office slot’ – and the module leader will be available for synchronous contact. Module specific materials which will comprise of the undernoted:
• Module introduction/overview, including learning outcomes, and summary of key learning points.
• Eleven units of learning - an introductory unit, followed by ten subject specific units.
• Narrated PPTs, covering key learning points for each unit.
• Podcasts/vodcasts further explaining key concepts (where appropriate)
• Recorded keynote lectures/guest speakers (as appropriate).
• Case Studies and outline solutions.
• Two online discussions instigated and moderated by the module leader.
• Self-Assessment Questions.
• Reflective Exercises.
• End of Unit Progress tests.
• Links to core module academic materials; book chapters / journal articles / case materials etc.
• Examples of assessments - & outline solutions.
• A database of Frequently Asked Questions.

This module will provide you with the opportunity to apply new knowledge within the context of your experience, reflecting on and learning from this, and developing abilities to apply this to new situations. You will be taught how to analyse, synthesise and solv

Formative Assessment:
The University is currently undertaking work to improve the quality of information provided on methods of assessment and feedback. Please refer to the section on Learning and Teaching Approaches above for further information about this module’s learning, teaching and assessment practices, including formative and summative approaches.

Summative Assessment:
The University is currently undertaking work to improve the quality of information provided on methods of assessment and feedback. Please refer to the section on Learning and Teaching Approaches above for further information about this module’s learning, teaching and assessment practices, including formative and summative approaches.

Student Activity (Notional Equivalent Study Hours (NESH))
Mode of activityLearning & Teaching ActivityNESH (Study Hours)
Online Practical classes and workshops 4
Online Practical classes and workshops 5
Independent Learning Guided independent study 191
Total Study Hours200
Expected Total Study Hours for Module200


Assessment
Type of Assessment Weighting % LOs covered Week due Length in Hours/Words
Centrally Time Tabled Digital Examination 10 ALL 2 HOURS= 0, WORDS= 0
Report 10 ALL 5 HOURS= 0, WORDS= 0
Report 20 ALL 8 HOURS= 0, WORDS= 0
Project - Written 60 ALL 14/15 HOURS= 0, WORDS= 0
Component 1 subtotal: 100
Component 2 subtotal: 0
Module subtotal: 100
2019/0, Trimester 1, Online, Edinburgh Napier University
Occurrence: 001
Primary mode of delivery: Online
Location of delivery: WORLDWIDE
Partner: Edinburgh Napier University
Member of staff responsible for delivering module: Lyn Batchelor
Module Organiser:


Learning, Teaching and Assessment (LTA) Approach:
You will be provided with responsive, engaging and interactive online learning materials which will include a general introduction to the topic and how to study the module online, together with core academic theory relating to the topic. You will also be directed to a variety of electronic sources including e-books, e-journals and other web-based resources, to support your learning. A mix of reflective exercises, case studies and self-assessment questions (with diagnostic feedback) for each unit will engage you in the learning process. The online materials will encourage you to reflect upon your experiences and learning. You will be encouraged to form your own independent groups and to interact via the VLE through discussion forums. To support learning, you will have access to a weekly ‘virtual office slot’ – and the module leader will be available for synchronous contact. Module specific materials which will comprise of the undernoted:
• Module introduction/overview, including learning outcomes, and summary of key learning points.
• Eleven units of learning - an introductory unit, followed by ten subject specific units.
• Narrated PPTs, covering key learning points for each unit.
• Podcasts/vodcasts further explaining key concepts (where appropriate)
• Recorded keynote lectures/guest speakers (as appropriate).
• Case Studies and outline solutions.
• Two online discussions instigated and moderated by the module leader.
• Self-Assessment Questions.
• Reflective Exercises.
• End of Unit Progress tests.
• Links to core module academic materials; book chapters / journal articles / case materials etc.
• Examples of assessments - & outline solutions.
• A database of Frequently Asked Questions.

This module will provide you with the opportunity to apply new knowledge within the context of your experience, reflecting on and learning from this, and developing abilities to apply this to new situations. You will be taught how to analyse, synthesise and solv

Formative Assessment:
The University is currently undertaking work to improve the quality of information provided on methods of assessment and feedback. Please refer to the section on Learning and Teaching Approaches above for further information about this module’s learning, teaching and assessment practices, including formative and summative approaches.

Summative Assessment:
The University is currently undertaking work to improve the quality of information provided on methods of assessment and feedback. Please refer to the section on Learning and Teaching Approaches above for further information about this module’s learning, teaching and assessment practices, including formative and summative approaches.

Student Activity (Notional Equivalent Study Hours (NESH))
Mode of activityLearning & Teaching ActivityNESH (Study Hours)
Online Practical classes and workshops 4
Online Guided independent study 5
Independent Learning Guided independent study 191
Total Study Hours200
Expected Total Study Hours for Module200


Assessment
Type of Assessment Weighting % LOs covered Week due Length in Hours/Words
Centrally Time Tabled Digital Examination 10 ALL 2 HOURS= 0, WORDS= 0
Report 10 ALL 5 HOURS= 0, WORDS= 0
Report 20 ALL 8 HOURS= 0, WORDS= 0
Project - Written 60 ALL 14/15 HOURS= 0, WORDS= 0
Component 1 subtotal: 100
Component 2 subtotal: 0
Module subtotal: 100

Description of module content:

The module covers the following:
The importance of new businesses to a thriving economy
Entrepreneurial thinking and aspirations
Entrepreneurial role models
The business planning process
Idea generation / development / evaluation
Market identification including exposure to market players
Researching the resources required including equipment, people, funding
Segmentation / positioning & differentiation / targeting
Developing the marketing Mix (7 P’s),
Financial planning leading to development of financial statements and realistic related assumptions
Growth aspirations of entrepreneurs

Learning Outcomes for module:

LO1: Examine the elements of business &social enterprise start up
LO2: Justify a comprehensive understanding of the key elements of the business planning process
LO3: Exercise appropriate judgement in the effective communication of the business idea and business model

Indicative References and Reading List - URL:
Contact your module leader