Module title: New Venture Planning

SCQF level: 11:
SCQF credit value: 20.00
ECTS credit value: 10

Module code: ENT11501
Module leader: Lyn Batchelor
School The Business School
Subject area group: Entrepreneurship and Innovation
Prerequisites

There are no pre-requisites for this module to be added

2017/8, Trimester 3, Online, Edinburgh Napier University
Occurrence: 002
Primary mode of delivery: Online
Location of delivery: N/A
Partner: Edinburgh Napier University
Member of staff responsible for delivering module: Lyn Batchelor
Module Organiser:


Learning, Teaching and Assessment (LTA) Approach:
You will be provided with responsive, engaging and interactive online learning materials which will include a general introduction to the topic and how to study the module online, together with core academic theory relating to the topic. You will also be directed to a variety of electronic sources including e-books, e-journals and other web-based resources, to support your learning. A mix of reflective exercises, case studies and self-assessment questions (with diagnostic feedback) for each unit will engage you in the learning process. The online materials will encourage you to reflect upon your experiences and learning. You will be encouraged to form your own independent groups and to interact via the VLE through discussion forums. To support learning, you will have access to a weekly ‘virtual office slot’ – and the module leader will be available for synchronous contact. Module specific materials which will comprise of the undernoted:
• Module introduction/overview, including learning outcomes, and summary of key learning points.
• Eleven units of learning - an introductory unit, followed by ten subject specific units.
• Narrated PPTs, covering key learning points for each unit.
• Podcasts/vodcasts further explaining key concepts (where appropriate)
• Recorded keynote lectures/guest speakers (as appropriate).
• Case Studies and outline solutions.
• Two online discussions instigated and moderated by the module leader.
• Self-Assessment Questions.
• Reflective Exercises.
• End of Unit Progress tests.
• Links to core module academic materials; book chapters / journal articles / case materials etc.
• Examples of assessments - & outline solutions.
• A database of Frequently Asked Questions.

This module will provide you with the opportunity to apply new knowledge within the context of your experience, reflecting on and learning from this, and developing abilities to apply this to new situations. You will be taught how to analyse, synthesise and solv

Formative Assessment:
The University is currently undertaking work to improve the quality of information provided on methods of assessment and feedback. Please refer to the section on Learning and Teaching Approaches above for further information about this module’s learning, teaching and assessment practices, including formative and summative approaches.

Summative Assessment:
The University is currently undertaking work to improve the quality of information provided on methods of assessment and feedback. Please refer to the section on Learning and Teaching Approaches above for further information about this module’s learning, teaching and assessment practices, including formative and summative approaches.

Student Activity (Notional Equivalent Study Hours (NESH))
Mode of activityLearning & Teaching ActivityNESH (Study Hours)
Online Practical classes and workshops 4
Online Practical classes and workshops 5
Independent Learning Guided independent study 191
Total Study Hours200
Expected Total Study Hours for Module200


Assessment
Type of Assessment Weighting % LOs covered Week due Length in Hours/Words
Centrally Time Tabled Digital Examination 10 ALL 2 HOURS= 0, WORDS= 0
Report 10 ALL 5 HOURS= 0, WORDS= 0
Report 20 ALL 8 HOURS= 0, WORDS= 0
Project - Written 60 ALL 14/15 HOURS= 0, WORDS= 0
Component 1 subtotal: 100
Component 2 subtotal: 0
Module subtotal: 100
2018/9, Trimester 1, Online, Edinburgh Napier University
Occurrence: 001
Primary mode of delivery: Online
Location of delivery: WORLDWIDE
Partner: Edinburgh Napier University
Member of staff responsible for delivering module: Lyn Batchelor
Module Organiser:


Learning, Teaching and Assessment (LTA) Approach:
You will be provided with responsive, engaging and interactive online learning materials which will include a general introduction to the topic and how to study the module online, together with core academic theory relating to the topic. You will also be directed to a variety of electronic sources including e-books, e-journals and other web-based resources, to support your learning. A mix of reflective exercises, case studies and self-assessment questions (with diagnostic feedback) for each unit will engage you in the learning process. The online materials will encourage you to reflect upon your experiences and learning. You will be encouraged to form your own independent groups and to interact via the VLE through discussion forums. To support learning, you will have access to a weekly ‘virtual office slot’ – and the module leader will be available for synchronous contact. Module specific materials which will comprise of the undernoted:
• Module introduction/overview, including learning outcomes, and summary of key learning points.
• Eleven units of learning - an introductory unit, followed by ten subject specific units.
• Narrated PPTs, covering key learning points for each unit.
• Podcasts/vodcasts further explaining key concepts (where appropriate)
• Recorded keynote lectures/guest speakers (as appropriate).
• Case Studies and outline solutions.
• Two online discussions instigated and moderated by the module leader.
• Self-Assessment Questions.
• Reflective Exercises.
• End of Unit Progress tests.
• Links to core module academic materials; book chapters / journal articles / case materials etc.
• Examples of assessments - & outline solutions.
• A database of Frequently Asked Questions.

This module will provide you with the opportunity to apply new knowledge within the context of your experience, reflecting on and learning from this, and developing abilities to apply this to new situations. You will be taught how to analyse, synthesise and solv

Formative Assessment:
The University is currently undertaking work to improve the quality of information provided on methods of assessment and feedback. Please refer to the section on Learning and Teaching Approaches above for further information about this module’s learning, teaching and assessment practices, including formative and summative approaches.

Summative Assessment:
The University is currently undertaking work to improve the quality of information provided on methods of assessment and feedback. Please refer to the section on Learning and Teaching Approaches above for further information about this module’s learning, teaching and assessment practices, including formative and summative approaches.

Student Activity (Notional Equivalent Study Hours (NESH))
Mode of activityLearning & Teaching ActivityNESH (Study Hours)
Online Practical classes and workshops 4
Online Guided independent study 5
Independent Learning Guided independent study 191
Total Study Hours200
Expected Total Study Hours for Module200


Assessment
Type of Assessment Weighting % LOs covered Week due Length in Hours/Words
Centrally Time Tabled Digital Examination 10 ALL 2 HOURS= 0, WORDS= 0
Report 10 ALL 5 HOURS= 0, WORDS= 0
Report 20 ALL 8 HOURS= 0, WORDS= 0
Project - Written 60 ALL 14/15 HOURS= 0, WORDS= 0
Component 1 subtotal: 100
Component 2 subtotal: 0
Module subtotal: 100
2018/9, Trimester 2, Online,
Occurrence: 003
Primary mode of delivery: Online
Location of delivery: WORLDWIDE
Partner:
Member of staff responsible for delivering module: Lyn Batchelor
Module Organiser:


Learning, Teaching and Assessment (LTA) Approach:
You will be provided with responsive, engaging and interactive online learning materials which will include a general introduction to the topic and how to study the module online, together with core academic theory relating to the topic. You will also be directed to a variety of electronic sources including e-books, e-journals and other web-based resources, to support your learning. A mix of reflective exercises, case studies and self-assessment questions (with diagnostic feedback) for each unit will engage you in the learning process. The online materials will encourage you to reflect upon your experiences and learning. You will be encouraged to form your own independent groups and to interact via the VLE through discussion forums. To support learning, you will have access to a weekly ‘virtual office slot’ – and the module leader will be available for synchronous contact. Module specific materials which will comprise of the undernoted:
• Module introduction/overview, including learning outcomes, and summary of key learning points.
• Eleven units of learning - an introductory unit, followed by ten subject specific units.
• Narrated PPTs, covering key learning points for each unit.
• Podcasts/vodcasts further explaining key concepts (where appropriate)
• Recorded keynote lectures/guest speakers (as appropriate).
• Case Studies and outline solutions.
• Two online discussions instigated and moderated by the module leader.
• Self-Assessment Questions.
• Reflective Exercises.
• End of Unit Progress tests.
• Links to core module academic materials; book chapters / journal articles / case materials etc.
• Examples of assessments - & outline solutions.
• A database of Frequently Asked Questions.

This module will provide you with the opportunity to apply new knowledge within the context of your experience, reflecting on and learning from this, and developing abilities to apply this to new situations. You will be taught how to analyse, synthesise and solv

Formative Assessment:
Formative feedback: will be provided throughout the module through feedback on the self-assessment questions and Case Studies, both of which will have outline solutions developed by the module leader. This will enable you to self-assess your progress and understanding. Appropriate online feedback will be available automatically and immediately the assessment is completed. Reflective Exercises within each unit will also require you to apply the theory to your own experience – your reflections will be captured in an online reflective portfolio which you will be able to review and print off if you wish.

Summative Assessment:
Summative assessment: will be provided throughout the module in the form of one component – four elements, namely 1.The End of Unit progress tests - (normally 10 questions at the end of each unit, which will testyour knowledge and understanding of the key concepts within each unit x 10) – 10% of final module mark. 2. An Interactive Exercise (10%). 3. Discussion Board (20%), where you will participate in an onlien discussion with your fellow students. 4. Business Plan (60%), you will be required to create a full business plan based on both desk and field research and create a financial forecast. . Sample assessments will be available together with model answers and marking schemes to facilitate self-assessment of your knowledge and understanding, and identification of areas of weakness to aid your preparation for assessment.

Student Activity (Notional Equivalent Study Hours (NESH))
Mode of activityLearning & Teaching ActivityNESH (Study Hours)
Online Tutorial 4
Independent Learning Guided independent study 196
Total Study Hours200
Expected Total Study Hours for Module200


Assessment
Type of Assessment Weighting % LOs covered Week due Length in Hours/Words
Digital Examination (not Centrally Timetabled) 10 1, 2, 3 11 HOURS= 5, WORDS= 0
Report 10 1, 2, 3 5 HOURS= 0, WORDS= 900
Discussion/Participation 20 1, 2, 3 8 HOURS= 0, WORDS= 750
Project - Written 60 1, 2, 3 15 HOURS= 0, WORDS= 4000
Component 1 subtotal: 100
Component 2 subtotal: 0
Module subtotal: 100

Description of module content:

The module covers the following:
The importance of new businesses to a thriving economy
Entrepreneurial thinking and aspirations
Entrepreneurial role models
The business planning process
Idea generation / development / evaluation
Market identification including exposure to market players
Researching the resources required including equipment, people, funding
Segmentation / positioning & differentiation / targeting
Developing the marketing Mix (7 P’s),
Financial planning leading to development of financial statements and realistic related assumptions
Growth aspirations of entrepreneurs

Learning Outcomes for module:

LO1: Examine the elements of business &social enterprise start up
LO2: Justify a comprehensive understanding of the key elements of the business planning process
LO3: Exercise appropriate judgement in the effective communication of the business idea and business model

Indicative References and Reading List - URL:

Please contact your Module Leader for details
Click here to view the LibrarySearch.