2022/3, Trimester 1, FACE-TO-FACE, Edinburgh Napier University
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Occurrence: | 001 |
Primary mode of delivery: | FACE-TO-FACE |
Location of delivery: | MERCHISTON |
Partner: | Edinburgh Napier University |
Member of staff responsible for delivering module: | Pauline Miller Judd |
Module Organiser: | |
Learning, Teaching and Assessment (LTA) Approach: |
This module uses lectures, screenings and other media, tutorials, role-play and groupwork, and independent study to provide you with a variety of independent and group learning opportunities (LOs 1-6). It is supported by the VLE to promote independent study, discussion, and collaboration outside of class hours. In the lectures you will learn key concepts and principles of effective and persuasive negotiation, for both interpersonal negotiations and mass communications campaigns (LOs 1-3). In tutorials you will discuss these concepts and principles and apply them practically to develop negotiating objectives and strategies, engage in negotiation role-play, and design persuasive mass communications campaigns. You will also reflect critically on your performance in these tasks (LOs 1-6).
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There are three main approaches to formative activities and feedback in this module. First, in tutorial groups you will have the opportunity to ask questions about and to discuss your understanding of the concepts and principles of effective negotiation. This discursive environment will provide immediate peer and lecturer feedback on your comprehension, reasoning, and analytical abilities. Second, through activities such as role-play and mass communications strategy meetings you will apply your knowledge through interpersonal engagements. Your performance, and immediate peer and lecturer feedback, will pride you with clear guidance on the effectiveness of your reasoning and presentation skills. Both of these activities are available to you each week. Third, you will be provided with extensive feedback on your assessments. Feedback on mid-trimester assessments will provide you with guidance on how to improve for subsequent assessments.
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In this module you will complete three summative assessments. The first is a dossier of critical analyses of 3 current negotiations and mass communications campaigns in the public domain. Each analysis should be 500 words in length, not including any appendices used to support your analyses. (week 10). The second assessment is a timed (15 minutes) one-to-one debate against a classmate. These debates will take place in the tutorial classes between weeks 10-13. The final assessment is a groupwork mass communications campaign on a topic of contemporary importance. This group project is due in week 14 and will be supported by individual reflective reports. The size of the project will be approximately 1500 words per member of the group.
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Student Activity (Notional Equivalent Study Hours (NESH)) |
Mode of activity | Learning & Teaching Activity | NESH (Study Hours) |
Face To Face | Lecture | 13 |
Face To Face | Tutorial | 39 |
Independent Learning | Groupwork (Independent Study) | 50 |
Independent Learning | Guided independent study | 98 |
| Total Study Hours | 200 |
| Expected Total Study Hours for Module | 200 |
Assessment |
Type of Assessment | Weighting % | LOs covered | Week due | Length in Hours/Words |
Portfolio | 40 | 1, 2, 3 | 10 | , WORDS= 1500 |
Discussion/Participation | 20 | 1, 4, 5, 6 | 13 | HOURS= 15 |
Project - Written | 40 | 1, 2, 3, 4, 6 | 14/15 | , WORDS= 1500 |
Component 1 subtotal: | 100 | |
Component 2 subtotal: | 0 | | | |
Module subtotal: | 100 | | | |