Module title: Magazine Production

SCQF level: 11:
SCQF credit value: 20.00
ECTS credit value: 10

Module code: JAC11139
Module leader: Clare Trodden
School School of Arts and Creative Industries
Subject area group: Media and Screen
Prerequisites

.

2019/0, Trimester 2, Face-to-Face,
Occurrence: 001
Primary mode of delivery: Face-to-Face
Location of delivery: MERCHISTON
Partner:
Member of staff responsible for delivering module: Clare Trodden
Module Organiser:


Learning, Teaching and Assessment (LTA) Approach:
The three-hour workshop will introduce a range of publishing, journalism, editing, advertising, distribution and design skills, and will offer you intensive instruction and insights, enabling you to learn by applying these roles (LOs: 2,3,4 and 5) These will be supplemented by a one-hour lecture where you will develop the theoretical skills needed for an analytical approach (LO: 1,2 and 4). There will also be a strong emphasis on group-work with students being encouraged to practise in the workshops. There will be three consecutive, six-hour production days for final proofing and sending the magazine to the printer. (LO: 2-3).

Formative Assessment:
As a group project (80%), you will contribute to the production of a magazine: print/digital. Half of this mark will be awarded for your individual contributions to this (LOs: 2-5); half the mark for teamwork (LOs: 2-5) via peer assessment. You will also be encouraged to develop critical self-evaluation skills through the completion of a reflective log and portfolio of individual work to include a business plan, subbed copy, market research and sample pages for print or digital output (20%) which will be submitted in week 13 (LOs: 1,4 and 5).

Summative Assessment:
As a group project (80%), you will contribute to the production of a magazine: print/digital. Half of this mark will be awarded for your individual contributions to this (LOs: 2-5); half the mark for teamwork (LOs: 2-5) via peer assessment. You will also be encouraged to develop critical self-evaluation skills through the completion of a reflective log and portfolio of individual work to include a business plan, subbed copy, market research and sample pages for print or digital output (20%) which will be submitted in week 13 (LOs: 1,4 and 5).

Student Activity (Notional Equivalent Study Hours (NESH))
Mode of activityLearning & Teaching ActivityNESH (Study Hours)
Face To Face Lecture 6
Face To Face Practical classes and workshops 54
Independent Learning Groupwork (Independent Study) 140
Total Study Hours200
Expected Total Study Hours for Module200


Assessment
Type of Assessment Weighting % LOs covered Week due Length in Hours/Words
Portfolio 20 2-5 7 HOURS= 0, WORDS= 2000
Project - Practical 80 1,4,5 13 HOURS= 0, WORDS= 0
Component 1 subtotal: 20
Component 2 subtotal: 80
Module subtotal: 100

Description of module content:

The module will require you to think like a potential magazine publisher or editor: you will critically examine the range of magazines available and their routes to market, as well as investigating the various approaches and styles they adopt in order to appeal to a particular target readership. You will then apply this analysis to the creation of a new publication: learning, drawing upon and practicing a range of editorial and design skills to produce your own magazine.

Learning Outcomes for module:

Upon completion of this module you will be able to
LO1: Critically explore the contemporary magazine marketplace for print and online production
LO2: Critically assess group dynamics and the processes in magazine production
LO3: Debate the process of effective teamwork in order to produce a publication to tight deadlines
LO4: Develop a theoretical and practical understanding with a professional standard of writing and design skills
LO5: Generate ideas for advertising, evaluating revenue streams and show an appreciation of distribution challenges

Indicative References and Reading List - URL:
Contact your module leader