Module title: Communication and Practice

SCQF level: 07:
SCQF credit value: 20.00
ECTS credit value: 10

Module code: LMD07107
Module leader: C. Paul Sellors
School School of Arts and Creative Industries
Subject area group: Media and Screen


2019/0, Trimester 1, Face-to-Face, Edinburgh Napier University
Occurrence: 001
Primary mode of delivery: Face-to-Face
Location of delivery: MERCHISTON
Partner: Edinburgh Napier University
Member of staff responsible for delivering module: C. Paul Sellors
Module Organiser:

Learning, Teaching and Assessment (LTA) Approach:
The purpose of this module is to help you to develop many of the studentship and scholarship skills you require in your undergraduate studies. Emphasis in this module is placed on research skills, academic literacy, critical skills, and effective presentation of ideas. All of these skills are typically required for employability in media professions.

This module is delivered through lectures (LOs 1-6), class discussions, tutorials, peer review (LOs 1, 3, 4, 6), and in-class exercises (LOs 2, 3, 4). You will reinforce all learning outcomes in the module (LOs 1-6) through independent study activities, including formative and summative reports and essays. These activities and assessments are organised to help you develop your studentship and scholarship skills incrementally and accumulatively. Formative activities and feedback precede each summative assessment, giving you ample opportunity to learn and practice the key skills you will need throughout your degree studies. To help you to build your knowledge of these skills, this module relies on active learning techniques. Regular attendance at and participation in the lectures and tutorials, and engagement with formative and summative assessments, are essential for you to achieve the module’s learning outcomes.

Formative Assessment:
In addition to preparing for the lecture and completing summative assessments, you are required to complete formative assessments to help you to comprehend and practice the skills required to meet the module’s learning outcomes. Some of these exercises will be in-class, while others you will need to complete and bring to the class. These activities will reinforce note-taking, research, analysis, and writing skills (LOs 2, 3, 4, and 6). These formative activities will precede related summative assessments.

Summative Assessment:
This module has six short summative assessments. Each assessment focuses on a small group of new skills, and requires you combine these with the skills you developed for previous assessments in the module. The assessments therefore help you to build and demonstrate your knowledge and skills incrementally and accumulatively. This assessment structure has two purposes. First, it provides a clarity of purpose with each assessment. Second, it helps you to develop your time-management skills. None of the assessments take long to complete, provided you follow the time-management guidance taught in class. Assessment one is a 125 word paragraph that assesses your ability to write clear, concise sentences and organise a paragraph for formal academic writing. Assessment two is a 500 word essay that builds on the first assessment, and requires you to develop an argument across five paragraphs. Assessment three is a short test that helps you to learn to work under pressure, and to demonstrate your knowledge of the skills taught in the first half of the trimester. Assessment four is a research dossier that requires you to use the library effectively and format bibliographic entries correctly. Assessment five is another 500 word essay combined with an additional annotated bibliography. This assessment requires you to combine your writing, formatting, and research skills. The final assessment is a 1000 word essay that requires you to combine all the skills taught in the module.

Student Activity (Notional Equivalent Study Hours (NESH))
Mode of activityLearning & Teaching ActivityNESH (Study Hours)
Face To Face Lecture 26
Face To Face Tutorial 9
Independent Learning Guided independent study 165
Total Study Hours200
Expected Total Study Hours for Module200

Type of Assessment Weighting % LOs covered Week due Length in Hours/Words
Report 10 3,6 4 HOURS= 0, WORDS= 125
Essay 15 1,3,4,6 6 HOURS= 0, WORDS= 500
Class Test 10 4,5,6 8 HOURS= 0.5, WORDS= 0
Report 10 2,3,4 10 HOURS= 0, WORDS= 0
Essay 25 1-6 12 HOURS= 0, WORDS= 725
Essay 30 1-6 14 HOURS= 0, WORDS= 1000
Component 1 subtotal: 35
Component 2 subtotal: 65
Module subtotal: 100

Description of module content:

In this module you will be taught a range of communication skills central to your studies in the BA Film programme. You will learn how to develop and communicate opinions, and undertake and evaluate relevant research. You will learn also how to present your ideas in writing through reports, essays, class discussions, and peer review. Further, you will be introduced to basic research methodologies that will prepare you for the practical and academic activities and assessments you will undertake across your degree studies.

Learning Outcomes for module:

Upon completion of this module you will be able to
LO1: recognise potential research topics
LO2: identify and collect relevant research materials
LO3: extract core ideas from research materials
LO4: identify correct formatting, presentation, and structure of an essay
LO5: quote and paraphrase sources properly
LO6: present analytical, critical, and persuasive arguments in written assessments

Indicative References and Reading List - URL:
Communication and Practice