Core Module Information
Module title: Entrepreneurship Workshop

SCQF level: 11:
SCQF credit value: 10.00
ECTS credit value: 5

Module code: SCA11134
Module leader: Paul Holmes
School School of Arts and Creative Industries
Subject area group: Screen and Performance
Prerequisites

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Description of module content:

Through a series of lectures, seminars and workshops, and your own research, you will critically appraise core elements of screen industry businesses; entertainment industry business models; legal requirements for development, production and sales; financial packaging; market and distribution opportunities - all within the context of evolving markets, developing technology and changing consumer trends.

You will collaborate in groups (functioning as a business planning team) in order to select a creative idea (film and/or television), justify its choice as a viable business project and use it to develop a business plan which is suitable to be presented to investors and financing institutions.

Learning Outcomes for module:

Upon completion of this module you will be able to:
LO1: Analyse markets for creative projects whilst remaining critically aware of changes in technology and consumer demand.
LO2: Estimate consumer needs for creative projects in marketplaces.
LO3: Generate business ideas to meet those needs.
LO4: Create business plans in order to demonstrate the efficacy of these ideas for market.
LO5: Produce finance and risk analyses for these ideas.
LO6: Defend your plans and solutions in meetings with potential collaborators and backers.

Full Details of Teaching and Assessment
2023/4, Trimester 1, Face-to-Face, Edinburgh Napier University
VIEW FULL DETAILS
Occurrence: 001
Primary mode of delivery: Face-to-Face
Location of delivery: MERCHISTON
Partner: Edinburgh Napier University
Member of staff responsible for delivering module: Paul Holmes
Module Organiser:


Student Activity (Notional Equivalent Study Hours (NESH))
Mode of activityLearning & Teaching ActivityNESH (Study Hours)
Face To Face Practical classes and workshops 21
Independent Learning Guided independent study 52
Face To Face Tutorial 9
Face To Face Seminar 18
Total Study Hours100
Expected Total Study Hours for Module100


Assessment
Type of Assessment Weighting % LOs covered Week due Length in Hours/Words
Project - Written 80 1-5 12 HOURS= 0, WORDS= 5000
Learning Log 20 1-6 12 HOURS= 0, WORDS= 1500
Component 1 subtotal: 100
Component 2 subtotal: 0
Module subtotal: 100

Indicative References and Reading List - URL:
Contact your module leader