Module title: Business Economics

SCQF level: 09:
SCQF credit value: 20.00
ECTS credit value: 10

Module code: SOE09111
Module leader: Andrew Ross
School The Business School
Subject area group: Management
Prerequisites

SOE07103
Principles of Economics
Economics at SCQF Level 7

2019/0, Trimester 1, Face-to-Face, Edinburgh Napier University
Occurrence: 001
Primary mode of delivery: Face-to-Face
Location of delivery: CRAIGLOCKHAR
Partner: Edinburgh Napier University
Member of staff responsible for delivering module: Andrew Ross
Module Organiser:


Learning, Teaching and Assessment (LTA) Approach:
Learning & teaching methods including their alignment to LOs
Formal lectures are employed and these topics are further developed during a series of presentations and group discussions in tutorial. Students select a topic that is the subject of their presentation and essay. Students will present their case study presentation before they submit their essay, allowing for formative feedback.

Embedding of employability/ PDP/ scholarship skills
Key employability skills are embedded and assessed within the coursework and presentation elements of the course. These include group work, team working, oral and written communication skills and IT skills.

Assessment (formative and summative)
Formative assessment will take place in the form of presentations on the students' chosen case study topic. These case studies will then form the basis of the students' essays. Both the essays and the presentations will cover LOs 1-4 although, naturally, each presentation will not deal with all four outcomes. This approach will allow students to receive feedback on their coursework before the final submission and summative exam LOs-1-5.

Research/ teaching linkages
Research papers are included in the recommended reading for a number of topics. Students will use secondary research in sourcing information about business organisations in preparation for their presentations.

Supporting equality and diversity
Materials are provided in hard and soft (Moodle) formats, to ensure they are available to all students and, can thus be formatted to meet individual needs.

Internationalisation
A range of relevant examples, from different areas of the world, are used throughout the module and these will emphasise the fact that businesses operate in a global environment and are affected by global economic variables. This international emphasis ensures that learning will be applicable to student’s life experiences and to their country of domicile.


Formative Assessment:
The University is currently undertaking work to improve the quality of information provided on methods of assessment and feedback. Please refer to the section on Learning and Teaching Approaches above for further information about this module’s learning, teaching and assessment practices, including formative and summative approaches.

Summative Assessment:
The University is currently undertaking work to improve the quality of information provided on methods of assessment and feedback. Please refer to the section on Learning and Teaching Approaches above for further information about this module’s learning, teaching and assessment practices, including formative and summative approaches.

Student Activity (Notional Equivalent Study Hours (NESH))
Mode of activityLearning & Teaching ActivityNESH (Study Hours)
Face To Face Lecture 26
Face To Face Tutorial 12
Independent Learning Guided independent study 10
Independent Learning Guided independent study 150
Face To Face Centrally Time Tabled Examination 2
Total Study Hours200
Expected Total Study Hours for Module200


Assessment
Type of Assessment Weighting % LOs covered Week due Length in Hours/Words
Oral Presentation 10 1-4 1 HOURS= 0.25, WORDS= 0
Essay 30 1-4 12 HOURS= 0, WORDS= 2000
Centrally Time Tabled Examination 60 1-5 14-15 HOURS= 2, WORDS= 0
Component 1 subtotal: 40
Component 2 subtotal: 60
Module subtotal: 100

Description of module content:

Critique of Neo-Classical theory of the firm and alternative theories of the firm; managerial, behavioural, contractarian. Corporate governance and firm performance. Empirical evidence examined.
The Economics of Entrepreneurs, innovation and opportunism.
Growth of firms; internal and external growth; growth motivations; empirical evidence; case studies. Growth of transnationals; macro and micro theories; Dunning's eclectic paradigm; empirical evidence; case studies.
Competition polices and comparative competition policies. Monopolies, mergers, takeovers and restrictive practices.

Learning Outcomes for module:

LO1: Assess competing theories of firm behaviour
LO2: Examine the relationship between corporate governance and firm performance
LO3: Compare and contrast external and internal firm growth strategies
LO4: Apply knowledge of industrial policies in the UK
LO5: Critically examine UK and EU competition policies

Indicative References and Reading List - URL:

Recommended - LIPCZYNSKI ET AL. (2013) INDUSTRIAL ORGANISATION: COMPETITION, STRATEGY AND POLICY: PEARSON, 4th ed. - ISBN: 9780273770411
Recommended - SLOMAN ET AL. (2013) ECONOMICS FOR BUSINESS: PEARSON, 6th ed. - ISBN: 9780273792468
Recommended - SLOMAN AND JONES (2014) ESSENTIAL ECONOMICS FOR BUSINESS: PEARSON, 4th ed. - ISBN: 9781292000800
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