Modules

Core Module Information
Module title: Strategic Management in a Global Context Hong Kong
SCQF level: 09:
SCQF credit value: 20.00
ECTS credit value: 10
Module code: SOE09911
Module leader: Zuberia Hosanoo
School The Business School
Subject area group: Management
Prerequisites

There are no pre-requisites for this module to be added
Description of module content:

Stages in the Strategic Management Process. Strategic Analysis - The Organisation and its Environment. Levels of External Environmental Analysis: the wider or macro environment, the Industry or Competitive Environment, the Organisation's competitive position. Internal Resource Analysis. Resource Audit, Value Chain and the Value System, Threshold and Core Competencies and SWOT Analysis. . Strategy Formulation and Evaluation - Competitive/Generic Strategies, Directions and Methods of Growth.Strategic Implementation - Culture and Management of Change.
Learning Outcomes for module:

Upon completion of this module you will be able to

LO1: Discuss what is meant by strategic management and the different levels and approaches to strategic decision making.

LO2: Analyse the relationship between the organisation's environment, resource position and subsequent choice of strategy.

LO3: Critically evaluate the alternative strategies and directions/methods of development open to organisations and the challenges encountered in their implementation.

LO4: Identify, analyse and formulate solutions to problems through application of a range of strategic management frameworks to current situations and published case studies.
Full Details of Teaching and Assessment
2024/5, Trimester 3, In Person,
VIEW FULL DETAILS
Occurrence: 001
Primary mode of delivery: In Person
Location of delivery: HONG KONG
Partner:
Member of staff responsible for delivering module: Zuberia Hosanoo
Module Organiser:


Student Activity (Notional Equivalent Study Hours (NESH))
Mode of activityLearning & Teaching ActivityNESH (Study Hours)NESH Description
Face To Face Lecture 12 LECTURE
Face To Face Tutorial 12 TUTORIAL
Independent Learning On-demand Webinar 2 WEBINAR
Online Guided independent study 171.5 Guided independent study
Face To Face Centrally Time Tabled Examination 2.5 Centrally Time Tabled Examination
Total Study Hours200
Expected Total Study Hours for Module200


Assessment
Type of Assessment Weighting % LOs covered Week due Length in Hours/Words Description
Essay 50 2~3~4 Week 7 , WORDS= 2000 Essay
Centrally Time Tabled Examination 50 1~2~3 Exam Period HOURS= 2.3 Centrally Time Tabled Examination
Component 1 subtotal: 50
Component 2 subtotal: 50
Module subtotal: 100

Indicative References and Reading List - URL:
Strategic Management in a Global Context (HKBU)
 

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