Core Module Information
Module title: Visitor Attraction Management

SCQF level: 08:
SCQF credit value: 20.00
ECTS credit value: 10

Module code: TSM08106
Module leader: Anna Leask
School The Business School
Subject area group: Tourism and Languages

Introduction to International Hospitality, Tourism and Events (TSM07108), or the previous module Introduction to Hospitality, Tourism and Events (TSM07101).
SCQF Level 7

Description of module content:

Characteristics of the visitor attraction experience
Planning and development of visitor attractions
Management issues in the effective management of visitor attractions
The development of the visitor experience including interpretation and visitor
Issues influencing the future of visitor attraction experiences

Learning Outcomes for module:

LO1: Define and explain the characteristics of visitor attractions.
LO2: Examine the composition of the experiences available in the visitor attraction sector.
LO3: Demonstrate an understanding of the managerial and operational issues in visitor attractions.
LO4: Investigate the application of management techniques to enhance the effective management of visitor attractions.
LO5: Devise a range of management techniques to improve the operation and management of a specific visitor attraction.

Full Details of Teaching and Assessment
2023/4, Trimester 2, FACE-TO-FACE, Edinburgh Napier University
Occurrence: 001
Primary mode of delivery: FACE-TO-FACE
Location of delivery: CRAIGLOCKHAR
Partner: Edinburgh Napier University
Member of staff responsible for delivering module: Anna Leask
Module Organiser:

Student Activity (Notional Equivalent Study Hours (NESH))
Mode of activityLearning & Teaching ActivityNESH (Study Hours)
Face To Face Lecture 12
Face To Face Seminar 12
Independent Learning Guided independent study 176
Total Study Hours200
Expected Total Study Hours for Module200

Type of Assessment Weighting % LOs covered Week due Length in Hours/Words
Essay 25 1 6 , WORDS= 750
Report 75 2-5 13 HOURS= 0, WORDS= 2000
Component 1 subtotal: 100
Component 2 subtotal: 0
Module subtotal: 100

Indicative References and Reading List - URL:
TSM08106 Visitor Attraction Management