Core Module Information
Module title: Global Airline Industry

SCQF level: 09:
SCQF credit value: 20.00
ECTS credit value: 10

Module code: TSM09113
Module leader: Pavlos Arvanitis
School The Business School
Subject area group: Tourism and Intercultural Business Communication
Prerequisites

There are no pre-requisites for this module to be added

Description of module content:

The module focuses on the global scale of the Airline Industry by quickly referring to the major commercial developments, including regulatory and legislative transformation like liberalisation and deregulation. It covers the growth of the Industry and the introduction of Low Cost Carriers. It also covers areas related to global networks, mergers, acquisitions and alliances, as well as competition related issues that the Industry has, is and will be facing.

Learning Outcomes for module:

Upon completion of this module you will be able to

LO1: Investigate and evaluate the relationship of customer product provision with global market trends.

LO2: Identify current forms of the airline industry and assess the principles of global competition affecting these.

LO3: Interpret and analyse global networks and associated airport management systems.

LO4: Assess and evaluate issues affecting the future competitiveness of the airline industry.

LO5: Examine the relationship between airport and airline strategies.

Full Details of Teaching and Assessment
2024/5, Trimester 1, In Person,
VIEW FULL DETAILS
Occurrence: 001
Primary mode of delivery: In Person
Location of delivery: CRAIGLOCKHAR
Partner:
Member of staff responsible for delivering module: Pavlos Arvanitis
Module Organiser:


Student Activity (Notional Equivalent Study Hours (NESH))
Mode of activityLearning & Teaching ActivityNESH (Study Hours)NESH Description
Face To Face Tutorial 11 Tutorials will include practical activities, class and group discussion, assessment workshops and skills building exercises throughout the workshops/tutorials.
Online Guided independent study 178 Outside class activity to prepare for assessment and enhance understanding through independent research.
Face To Face Lecture 11 Lectures will cover key concepts, explain theories and explore case studies to help you understand important topics clearly.
Total Study Hours200
Expected Total Study Hours for Module200


Assessment
Type of Assessment Weighting % LOs covered Week due Length in Hours/Words Description
Report 40 1~2 Week 9 , WORDS= 2500 words In this report you have to Identify current forms of the airline industry and assess the principles of global competition affecting these. Moreover, you will investigate and evaluate the relationship of customer product provision with global market trends.
Centrally Time Tabled Examination 60 1~2~3~4~5 Exam Period HOURS= 2 hours The examination will test the knowledge and skills you have learned across the whole module. The questions usually require short report answers.
Component 1 subtotal: 40
Component 2 subtotal: 60
Module subtotal: 100
2024/5, Trimester 2, IN PERSON,
VIEW FULL DETAILS
Occurrence: 001
Primary mode of delivery: IN PERSON
Location of delivery: CRAIGLOCKHAR
Partner:
Member of staff responsible for delivering module: Pavlos Arvanitis
Module Organiser:


Student Activity (Notional Equivalent Study Hours (NESH))
Mode of activityLearning & Teaching ActivityNESH (Study Hours)NESH Description
Online Guided independent study 178 Outside class activity to prepare for assessment and enhance understanding through independent research.
Face To Face Lecture 11 Lectures will cover key concepts, explain theories and explore case studies to help you understand important topics clearly.
Face To Face Tutorial 11 Tutorials will include practical activities, class and group discussion, assessment workshops and skills building exercises throughout the workshops/tutorials.
Total Study Hours200
Expected Total Study Hours for Module200


Assessment
Type of Assessment Weighting % LOs covered Week due Length in Hours/Words Description
Report 40 1~2 Week 9 , WORDS= 2500 words In this report you have to Identify current forms of the airline industry and assess the principles of global competition affecting these. Moreover, you will investigate and evaluate the relationship of customer product provision with global market trends.
Centrally Time Tabled Examination 60 1~2~3~4~5 Exam Period HOURS= 2 hours The examination will test the knowledge and skills you have learned across the whole module. The questions usually require short report answers.
Component 1 subtotal: 40
Component 2 subtotal: 60
Module subtotal: 100

Indicative References and Reading List - URL:
TSM09113 Global Airline Industry