Edinburgh Napier University

Modules

Search by Subject Group >> Marketing

SCQF 07:
Consumer Behaviour (MKT07102)
Essentials of Marketing (MKT07104)
Marketing Fundamentals (MKT07105)
SCQF 08:
Digital Services Marketing (MKT08108)
Experiential Services Marketing (MKT08110)
Market Research in Practice (MKT08105)
Marketing Campaigns & Communications (MKT08111)
Marketing Communication Tools (MKT08101)
Marketing Research and Communications (MKT08103)
Marketing Research and Communications (2) (Hong Kong) (MKT08904)
Marketing Research and Communications (2) (Online) (MKT08404)
Social Media Marketing (MKT08109)
SCQF 09:
Brand Management (MKT09109)
Brand Management (Hong Kong) (MKT09909)
Digital Marketing in an AI World (MKT09110)
Direct & Digital Marketing (MKT09406)
Direct and Digital Marketing (Hong Kong) (MKT09906)
International Marketing (MKT09901)
International Marketing (MKT09401)
International Marketing (MKT09101)
Marketing and Society (MKT09103)
Retail Marketing (MKT09907)
Social Marketing (MKT09108)
Social Marketing (HK) (MKT09908)
SCQF 10:
Applied Marketing Simulation (MKT10106)
Digital Content Marketing in an AI World (MKT08601)
Digital Marketing Analytics (MKT10402)
Digital Marketing Analytics (MKT10104)
Digital Marketing Analytics (Hong Kong) (MKT10904)
Dissertation (BAMM) Hong Kong (MKT10932)
Marketing Ethics and Sustainability (MKT10105)
Marketing Management in Practice (MKT10103)
Marketing Management in Practice (Hong Kong) (MKT10903)
SCQF 11:
Analytics and AI for Marketing Strategy (MKT11127)
Building and Marketing High Performing Organisations (MKT11445)
Consumer Insights (MKT11112)
Consumer Insights (Hong Kong) (MKT11925)
Digital Analytics Strategy (MKT11110)
Digital Analytics Strategy (Hong Kong) (MKT11910)
Digital Marketing Strategy (MKT11124)
Digital Marketing Strategy (MKT11924)
Dissertation (Hong Kong) (MKT11930)
Global Marketing (MKT11404)
Global Marketing (MKT11504)
Global Marketing (MKT11104)
Global Marketing (Hong Kong) (MKT11904)
Marketing Communications (MKT11101)
Marketing Communications (Hong Kong) (MKT11901)
Marketing for Sustainable Future (MKT11125)
Marketing Strategy for Business Leaders (MKT11123)
Marketing, Sustainability and Ethical Perspectives (MKT11126)
Principles and Practice of Marketing (MKT11108)
Principles and Practice of Marketing (Hong Kong) (MKT11908)
Social Media and Content Marketing (MKT11911)
Strategic Brand Management (MKT11503)
Strategic Brand Management (MKT11403)
Strategic Brand Management (MKT11103)
Strategic Brand Management (Hong Kong) (MKT11903)

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